One more consideration I would throw in there is usability. The majority of people are turned off by web pages with excessive interactivity, load times, and poor navigation. Personally, I wouldn't frequent a website where I had to drive around with mouse gestures and load massive images, even if I was initially impressed. Likely many people feel the same.
Last edited by Custard7A; 10-30-2012 at 02:20 AM..