View Full Version : Facebook Ad Effectiveness Comparison

04-12-2012, 07:35 PM
Riddle me this... we have two virtually identical ads running on Facebook. You can see all the details here: http://www.screenshots.cc/photos/original/65479-1s4gb.jpg.

They target the same exact audience.

But for some reason, the second ad is barely getting any impression and zero clicks. Why would that be??? We've even bid higher on the second ad!

Please advise. Thanks in advance.

04-15-2012, 06:17 AM
It is depending on the visitor whether they are looking for what ads is present, sometimes it is due to improper design of the banner.

04-16-2012, 07:26 PM
There are lots of ads are shown on facebook. If the ads of the banner is not designed properly very often the ads are not relevant to the advertisement. So the advertisement has to be relevant to get a fruitful result from the advertisement.