echo a link

can someone tell me how to write a link in php?

here is the way i tried:

link("<a href=""insert.htm"">Add new</a>");

<?php
echo '<a href="insert.htm">Add new</a>';
?>

Wow, low level question. Right here.... ;-)

Have a look online for PHP tutorials and suchlike.
http://www.google.co.za/search?q=PHP+tutorials