View Full Version : Positioning the "add to cart" button

09-15-2007, 02:51 PM
Is there any market data on the best place to position the "Add to Cart" button on a product page?

09-16-2007, 02:10 AM
Have several people go to your site and buy a few things as
quickly as possible ... time them. If moving the content around
alters the time it takes them to find things, you'll soon answer
your question.

Don't make people think ... they should see what they need to see
within the folds of the visible page (no scrolling either way is necessary).

I would think each site is uniquely different, so no market data is available.